When William Hewlett filed U.S. Patent 2,268,872 for the HP200A resistance-capacitance
audio oscillator, he and his buddy David Packard unwittingly set in motion one America 's most powerful
illusions. There's no small irony in the
fact that it was Walt Disney's Fantasia that put HP on the map and
World War II communications that provided the fuel for the "rocket" that
Hewlett would describe in the following manner.
"We just happened
to be on top of the rocket when it took off.
We were here with electronic products when electronics became a big
thing. We went up with it. We don't deserve one damn bit of credit for
the success of Hewlett-Packard."
The garage-to-icon myth is one of the most told, most
misrepresented, stories of our modern economy.
RCA's David Sarnoff saw the value in Hewlett's technology and integrated
it into Walt Disney's epic visual orgy set in motion in late 1930s. But it was the war, and more precisely, MIT's
microwave signal engineers which moved the duo out of the Palo Alto garage and
solidified a government procurement cash-flow that would go on to support the
enterprise. It was 30 years between the
garage and the first calculator in 1968, the HP9100A. Hardly the 'overnight' entrepreneurial success
that so many have chased into the Silicon Valley
mirage. So, this week when
Illusionist-In-Chief Meg Whitman announced the nearly $8.8 billion
charge-off, she was doing a lot more than swallowing the ipecac of the
misguided Autonomy acquisition. At the
end of day, she was further indicting an economic model that she and her
predecessors, though lauding at every turn, have failed to rationalize. Growth, for its own sake, is to corporations
what malignancy is to cancer. While
radical therapy can, on occasion, save the organism, this latest erasure of 'asset'
value is but a whisper in light of the nearly $75 billion of market capitalization
that has been vaporized in just the past few years from this once unassailable
behemoth. Ms. Whitman is probably
correct in writing off Autonomy - itself an illusion created by a myriad ofcompliance and 'big data' noise - because it really wasn’t worth what HP and
its investors paid. But to blame the
multi-billion crater on the impact of an accounting discrepancy (true or not)
is still an illusion of gargantuan proportion.
What Meg (to say nothing of her unhappy colleagues like Ben Verwaayen at Alcatel and Stephen
Elop at Nokia) doesn't get is that it's not GAAP accounting that is the enemy. Revenue recognition audited by
PricewaterhouseCoopers may be aggressive and wrong in the Autonomy deal. But let's face it, the board (including Meg)
should have been independent and inquisitive long before pen ever hit paper on the
deal - not now that the target's name has become one of the greatest Icarian
jokes of all times. For Autonomy to
work, it requires a bunch of dependencies!
HP, Alcatel, Nokia and others have the short term governance pathology
of boards and management who live in the echo chamber of the past 30 years of
public market lies. Being at the top of
the equity food-chain, growth through acquisition is favored above organic
innovation. Ironically, HP killed much
of its true innovation about the time it adopted the "Invent" brand
campaign. And, when faced with the looming specter of
presiding over the death of iconic brands, the same markets that celebrated the
growth orgy stand more than willing to indebt the organ donor for one last gasp
at profiteering.
For a
bit of a digression, consider this week's announcement that Lloyd Blankfein's
Goldman Sachs is looking at financing Alcatel in its hour of need. Generous?
A real corporate citizen helping out another ailing giant? Not so fast!
According to the press, Goldman is seeking to "stabilize"
Alcatel's balance sheet. This coming on
the heels of Verwaayen's announcement that he's looking at selling many of
Alcatel's patents to the Sherman Act-testing RPX. Is Goldman's deal a stability play, an
intellectual property collateral land grab, or a bit of both? Does Goldman, RPX, or Verwaayen know the value
of the assets once built in another innovation icon - Bell Labs? Out of the firm's combined nearly 64,000
patents, slightly under 25% would stand up to validity challenges. With over $150 billion in revenue generated
by parties who are likely infringing a few thousand of the firm's legitimate
IP, neither Alcatel nor its investors have any visibility into the assets of
consequence. Having one
"too-big-to-fail" bank step into finance a "too-big-to-fail"
company isn't going to shed more light on the matter. However, if Blankfein plays his cards right,
he'll get nearly $7 billion worth of collateral for a few hundred million. And, like the HP story, investors will have
their collective pockets picked by a system that has failed.
After
1999, 2001, and 2008, aren't we supposed to be more transparent, more informed?
Don't we have accounting and reporting
requirements that are supposed to protect investors from these colossal blunders?
Don't we have oversight from the SEC, L’ Agence Nationale de la Sécurité des Systèmes
d'Information, Committee on Foreign Investment in the United States,
the UK Serious Fraud Office, and other agencies who are watching out for the
stated interests of States and their citizens?
Haven't we learned our lessons about assuming that someone, somewhere is
actually paying attention so we don't have to do so? If this week's news is any indication, the
answer is an unequivocal "No".
But let's get back to the
GAAP. In our fervor for consolidating
small enterprises into cumbersome polyphemes we do grave harm to the economy
and rend our social fabric. In the Small
War Plants Corporation Congressional Act of 1942, we once acknowledged that
agile small businesses were vital to employ the population and innovate in
times of need. Justified by an
innovation-filled war machine in the Third Reich, the U.S. recognized
that tactical response to economic, social, and technological demands required
a fertile infrastructure to support the formation of new enterprises. However, in less than a decade, this impulse
had been infected with tax and debt incentives that favored a view that small
enterprises were, in the end, part of a food-chain ending with the very large
corporations they were formed to out-maneuver.
The utility of enterprise - including the gainful employment of millions
- when it comes to merger frenzied financial predation - is seen as an inefficiency.
Efficiencies of scale erase livelihoods
in the name of profit. GAAP doesn't
cost-account for the social burden of unemployment and underemployment, of
failed cities and towns, of lost spirit of enterprise. After all, those are masked by tax advantaged
corporate practices which domicile costs in one jurisdiction and shield profits
in another.